Dewmocracy ... it begins

I'm a sucker for stuff like this: Mountain Dew is releasing three "Dew Drinker Designed" flavors and letting the Dew Drinking Public vote for which flavor they like best.
I remember the first time I got involved in a promotion of this nature. It was when the M&Ms were adding another flavor. It was going to be either blue, purple or pink and the phone voting was free, so my sister and I (and my mom) just jammed that thing, we must have voted for blue a hundred times. And sure enough, blue won! I was like 10 or 12 at that point, so that was pretty rad. My first election!
I had seen the dystopian Dewmocracy teaser commercials like a month ago and I didn't think much of it, but today I saw Mountain Dew SuperNova at my local grocer and picked up a bottle. It's "Dew with a blast of strawberry melon flavor and ginseng." As it turns out, the other two flavors also involve ginseng. Voltage is raspberry citrus and Revolution is "Wild Berry fruit flavor."
The SuperNova is quite good. It's mostly a strawberryish Dew flavor because I think the melon aspect blends in with the native tartness of the Dew. But it would probably be my second-favorite non-original Dew flavor behind Code Red (of course Game Fuel would be up there if it'd been made a permanent flavor) if it wins the vote.
And so the voting at Dewmocracy.com doesn't begin until June 1, but after that the polls are open for a month of soda swilling and smack talking (there are message boards for people to "campaign" on). I'll let you know how the other Dews stand up to this one, but for now SuperNova looks to be tough to beat in my book.






